What we do
We Create Advantage
We draw on a blend of specialist expertise across the agency to develop simple solutions to complex challenges.
We start by asking questions. Questions create curiosity, curiosity creates brilliant ideas, brilliant ideas create advantage and creating advantage is exactly what we do.
It’s not just about what we do, though – it’s about how we do it. All our work is informed by our core values.
We believe in getting up close and personal with the audiences our clients want to reach. We have planners in every office, so we visit places, meet stakeholders and canvass customers, wherever they are, to find what makes them tick – and the unique perspective that will unlock transformative insights.
Our clients know that we're committed to delivering for their business - delivering coverage, driving engagement, securing results. Whichever Grayling office you work with, you can rest assured that you will receive high-quality counsel, top-class creativity and a personal approach from a team that is as committed to your success as you are.
The best communications and campaigns engage with the wider world - which is why we're passionately curious about everything, from brands to business to trends and tech. It's this curiosity that fuels our creativity, drawing on inspiration from the world around us and our global network to create campaigns and ideas that truly create advantage.
Sustainability CommunicationsWe can help you define your sustainability story Read more
Creative ServicesPlanning that informs strategy that informs killer content, on any platform… Read more
Corporate AffairsWe can help you tell your company’s corporate story to those who matter Read more
Crisis planning and reputation managementYour reputation is your most valuable asset – we can help you protect it Read more
PR and Media RelationsWe are much more than a PR agency – but we’re exceptional at that too Read more
International RelationsWe help you to anticipate and navigate global political trends and communicate on the world stage Read more
Government Relations and Public AffairsWe can build and maintain relationships with the stakeholders that matter Read more
Stakeholder and Community EngagementEffective, flexible, customisable solutions for consultation and planning processes, delivered through a blend of digital solutions Read more
Crisis and Issues ManagementWe can help you prepare for, deal with or recover from a crisis Read more
Consumer PR and Brand CommunicationsWe help you build brand, engage with customers and develop your audience Read more
HealthcarePublic sector or private provider, pharma or health-adjacent, we can help… Read more
Design and Content productionTop-class design, photography, video, interactive and more – in one place Read more
Social and DigitalWe go beyond ‘likes’ and ‘engagement’ Read more
Influencer MarketingWe understand what real influence means – and how to make it work for you Read more
EventsWhatever the event, whatever the occasion, we can make it perfect Read more
SEO and LinkbuildingWe develop strategies and content that deliver ranking and relevance Read more
Global Hub CoordinationWe seamlessly manage global comms across timezones, whatever the audience Read more
Travel and tourism
Grayling has proven to be a critical driver of our communication success. They have taken a sensible strategic view of what needs to be done for our business, and have put in place a clever and practical tactical plan which has in turn delivered exceptional results.
Vice President, Global Corporate Communications, Amadeus
Grayling are very proactive, enthusiastic and creative in bringing new ideas and supporting us to bring them to life. They’re great at helping us to tap into new opportunities and are always looking to maximise impact.
Archivist, M&S Company Archive
Grayling runs the brand's press office and implements diversified communication activities. The agency fulfills all tasks very well, achieving all the goals set.
PR Campaign Manager, Spokesman, Sony Europe Limited Sp. z o.o.
Emirates has relied on Grayling for more than 15 years. I particularly appreciate their strategic approach, the creative ideas to highlight our milestones and the excellent media contacts.
Area Manager, Emirates
With a fundamental background in all disciplines of communication and professional dealings with stakeholders and affiliates, Grayling is a strong partner and the optimal choice for PR and communication services.
Head of PR Huawei Consumer Business Group, Huawei