Who we are
We Create Advantage
We are grayling
We create conversation, drive change and protect the reputation of our clients through creative communication. The challenges facing businesses and brands have never been more complex and communications never more mission critical.
It’s why we have a brilliant and diverse team of public relations experts, strategists, researchers, data analysts, designers, creatives, consultants, and producers who we bring together to create powerful simple solutions, that create advantage for our clients.
What makes us different
Our work is rooted in our proprietary approach to data.
Through our Advantage Analytics methodology, we can assess a brand or business’ current market standing locally or internationally – culturally, commercially, reputationally and politically.
We use this analysis to develop powerful insights that inform our thinking, harnessing these perspectives and our wide-ranging expertise to help identify, navigate and create the conditions for our clients to thrive now and in the future . Strategically and creatively, this is what sets us apart and helps us create advantage.
