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Grayling’s team in Vienna has been recognised as an Austrian Business Superbrand 2019 by the Superbrands Awards Council. Regional Director András Wiszkidenszky handed over the certificate to Grayling CEO Sigrid Krupica only weeks after Horizont magazine confirmed Grayling Austria as the No.1 PR agency in the country for the ninth time in a row.
The Superbrand award is based on an extensive selection process. You can neither apply nor register to become a Superbrand. In Austria, the B2B brands are first pre-selected by the credit rating service provider Bisnode D&B and then evaluated by the Superbrands Austria Brand Council.
The Superbrands programme was launched 26 years ago in the UK by marketing and communications experts with two goals: Exceptionally strong brands are put in the spotlight and serve as good examples for other market participants. The recognised programme now operates in nearly 90 countries across all continents.