On Thursday, September 19, Grayling celebrated a significant milestone—our 40th anniversary in Spain! The celebration brought together employees, former colleagues, and valued clients to honour four decades of achievements, growth, and shared experiences. The event was held at Nomada, an attractive venue in Madrid’s glamorous Calle Serrano, just 500 metres from our offices.

The evening was filled with heartfelt reunions and special moments with colleagues, clients, and partners, past and present, making it an unforgettable experience for all attendees.

Tribute to our founder, José Luis Sanchís

One of the highlights of the evening was a heartfelt tribute from our CEO, Eduardo Fuentes, to our founder, José Luis Sanchís. Sanchís’s vision and pioneering spirit laid the foundation for Grayling Spain’s success, and his legacy continues to inspire our growth and future ambitions.

Global Board attendance

We were honored to host Sarah Scholefield, CEO of Accordience, Grayling’s Global CEO Richard Jukes, and other members of the global board, who joined us for both the celebration and a hybrid board meeting at our Madrid office.

“Agencies in Spain that have reached the 40-year milestone are few and far between. While it’s true that over these four decades we’ve experienced both highs and lows, what stands out today is Grayling’s esteemed reputation in the fields of communication and public affairs, where we have earned a prestigious standing,” said Eduardo Fuentes during the anniversary event.

A Journey through four decades

Guests enjoyed a special video showcasing Grayling Spain’s remarkable journey. Over the past 40 years, Spain has transformed—and so has Grayling. Recent years have been particularly pivotal, with Grayling expanding its Spanish operations, developing dedicated teams for Public Affairs and Internal Communications, and broadening our Corporate and Consumer Communications offerings. Today, we’re proud to work with some of the largest and most respected names in Spain’s corporate landscape.

As an agency of choice for crisis management, we’re equally recognized for our media training expertise, having trained top executives and directors in fields like aviation and air navigation.

From our beginnings to our current position as a leader in the communications industry, the evening celebrated the hard work and dedication of everyone who has shaped our story.

Gratitude to our stakeholders

We extend heartfelt thanks to all our stakeholders for their unwavering support and trust over the years. Your contributions have been essential to our success, and we look forward to many more years of collaboration and innovation.

As we reflect on this incredible journey, we’re excited about what lies ahead. This celebration honors our past achievements and serves as a launchpad for the exciting opportunities yet to come.

Watch the celebration video

Here’s to the next 40 years of success and growth! Don’t miss the full celebration reel below! 👇